The SEOptimer Blog

9 May

A Powerful SerpBook Alternative That Does More for Your SEO

Let me start by saying this: I have nothing against SerpBook. I actually think it's an extremely useful and powerful marketing tool... ...if your only concern is keyword rank tracking. That's it's bre...

8 May

How to View Source in Chrome (and Why)

Your site’s source code is what “powers” your site. It is what determines your webpages’ feel, outlook, and functionality, helping you achieve great user experiences and other brand goals like conver...

2 May

Hub and Spoke SEO: 5 Steps to Future-proof Your Site

Remember the days when you had to sprinkle the exact keyword in your content a certain number of times to help search engines understand your webpages? Well, those days are long gone. In 2013, Google

30 Apr

6 Strategies to Get Photography Backlinks and Promote Your Craft

There's a general bias that artists only care about their craft and not much else. And so there isn't much advice out there for them when it comes to link building. Sure, there's information about ...

28 Apr

The Ultimate Guide to Restaurant Marketing (Ideas, Strategies and Plans)

So you’ve started your very own restaurant, but you aren’t getting as many customers as you’d like. Well, here’s the thing: simply relying on friends and family to help you spread the word won’t cut

23 Apr

What are Black Hat Backlinks & How to Protect Against Them?

To Google, building black hat backlinks is a capital offense. Sure, you could be lucky to escape the hammer for a while. But the more likely scenario is that you’ll just lose money, time, energy and,

15 Apr

11 Ways to Score Sports Backlinks

Scoring sports backlinks is simple but not easy. It’s like scoring in soccer: You need to kick the ball into the goal. But the challenge is that you have to get past the other team! The same dyna...

11 Apr

15 Ways to Land Finance Backlinks Without a Big SEO Budget

Winning backlinks in the financial industry is tough—especially when you're not a top multi-national bank. American Banker reports that leading banks are increasing their annual marketing spending b...

10 Apr

Wildcard Redirect: What It Is, Why Use It & Examples

From time to time, you may need to move your site. This could be due to a redesign, rebranding, landing page A/B testing for the purpose of marketing, domain change, and traffic redirection towards u...

9 Apr

Keyword Ranking Analysis: How to Track and Improve Your SEO Rankings

Without analyzing your results, you won’t know if you’ve taken the right path to achieve your SEO goals. That’s why, if you optimize your content and backlinks for keywords, you need to perform a keyw...

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